WHAT IS A DSP?

A demand-side platform (DSP) is a system that allows buyers of digital advertising inventory to manage multiple
ad exchange and data exchange accounts through one interface. Real-time bidding for displaying online advertising
takes place within the ad exchanges, and by utilizing a DSP, marketers can manage their bids for the banners
and the pricing for the data that they are layering on to target their audiences.

ROI and
Performance

Multiple RTB exchanges and
direct publishers.

World Wide
Inventory

Gain programmatic access to leading
mobile exchanges.

Advanced Audience Segmentation & Targeting

Behavioural targeting and
contextual targeting.

Targeting

Receive top-value impressions by specifying the exact traffic you want down to targeted line items.

ADVERTISERS

Premium Programmatic Inventory.


VOLUME

Our unique technology allows
video ads to run across
mobile web and mobile app.

TARGETING

Ensures reach to the right
person at the right time in
the right place.

PREMIUM INVENTORY

Quality publishers assures
relevant and scalable
audience reach.

MEASUREMENT

A unique suite of
measurement, verification
and targeting partners.


Reporting

Real-time Reporting & Tools
Plan, monitor & manage your mobile advertising with our in-depth, visually rich reporting suite. With our robust set of reporting & configuration tools, buyers & sellers can manage performance across a variety of KPIs & set preferences related to white/blocklists, privacy controls & more.

Brand Safety
From brand-safe inventory to ad verification & powerful configuration tools, we are laser-focused on protecting your brand. Contextual & privacy data lets buyers make smart purchase decisions while rigorous ad quality & fraud detection tools provide publishers full control

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