VR 360° Ads
VR 360° STORE
VR 360° STORE
Ads with Overlay
Overlays are another ad units being introduced with Pokkt SDK v6.0. These are
rich media contents that can be displayed over any video ads. These overlays
can contain additional information about the ad being displayed.
For example, a few lines on the product, a button to open some link related to the product being advertised etc. Since these overlays can display rich media, an advertiser can use this to put interactive content, the possibilities are huge here.
Native 360° Ads
With the new SDK (v6.0), we are introducing support for fully immersive 360
degree videos. This cutting edge technology enables advertisers to engage
the end users with ads which provide VR experience. With Pokkt SDK v6.0, we
have gone a step ahead and have added support for interactive "Hotspots"
objects inside these 360-degree videos.
A Hotspot is an image/icon, provided as a URL and can contains a click-thru-link. Advertisers can provide these images/icons and external links relevant to the product. The end-user can tap/click these hotspots, the associated link will open externally.
Native advertising is the concept of creating ads that are so cohesive with the app content, assimilated into the design, and consistent with the platform behavior that the viewer feels the ad belongs there. A native ad is a type of ad which contains ad assets and developer app displays the ad assets as per the format of the app UI. Assets could be like headline, image, destination URL, logo, image, video and so on.
Pokkt InGame Ads enables the game developers to make more out of their games.
The idea behind this is to utilize the various elements inside a game to
provide monetization opportunities to the developers/publishers. Using our
InGame Ads, a developer will be able to achieve this in a very simple
manner. Traditionally, integrating in-game ads tends to be an intrusive
process and the developers have to write specific code to integrate it
But with our Plugin (which is currently available for Unity v5.3+), if a developer wants to use this feature, he just has to mark an element as a placement for IGA. The ads will then start to display on these elements whenever available. The integration is least intrusive and the developer has the control over this process.
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